Optimizing Your Linkedin Profile

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If you don’t have a LinkedIn profile you should probably create one right now. It’s become one of the leading social networking site for working professionals. In some ways it’s like an online resume, along with a way to stay updated with contacts and make new connections. More and more employers are using this site every day, so if you want to maximize your chances of landing your dream job you need to have a LinkedIn profile. But just having an account isn’t necessarily enough. Properly optimizing your site for searchers will help people find you more easily and make you stand out in among your competition. Here are some tips and techniques you can employ to take your LinkedIn status to the next level.

Make connections. They say that in business it’s not what you know, it’s who you know. This can be even more true when it comes to a social networking site like LinkedIn. You want to make sure you have as many connections as possible. The more you have the less degrees of separation there will be between you and potential employers. One of the best ways to start is going through lists like your email contacts and trying to add those people. Co-workers, friends, teachers, bosses and classmates, you should consider inviting all of these people to improve your standing. You never know who will make the difference when it comes to your next job.

Figure out what you want. You won’t get the job you’re looking for until you’ve figured out what exactly you’re searching for. It seems basic but many people skip this search. They often think that they don’t want to limit their options, but the truth is if you want to stand out you have to look like you fit the position being filled. This means picking a goal and optimizing your profile with that goal in mind. Pick a job you want and generate a few keywords based on your goal. Be specific, the more general you are the more competitive it will be. Specific keywords mean a smaller field to deal with. When you’re filling out your profile remember to use these keywords. This reminds search engines and searchers what you want.

Personalize as much as possible. You want to differentiate yourself from the rest of the people in your field. One simple way is getting a custom URL using your name. This makes it easier for you to share your page and it helps people find it. You should also consider uploading a professional looking picture. You want searchers to view you as a person and not just words on a screen. Plus, photos stand out and help make mental connections. For more info about search engine optimization, visit http://www.useoagency.ae/

Keeping up with contacts is an essential part of business. LinkedIn makes this easier than ever. It’s reason enough to have your own profile. Remember that the site is all about marketing yourself. Put your best foot forward online and people will be more inclined to deal with you professionally.